In an effort to further the scrutiny of our mindshare calculation, thought I'd give some ink to a critic - who recently left a comment responding to this piece I had written in the Huffington Post:

Said Thorn:

"This "Mindshare" calculation doesn't equal real media clout.
Do you see TIME magazine obsessing about the Huffington Post?
That said, TIME's choice of "You" is indeed an embarrassing cop-out."

(my response after the jump)

(as posted on Huffington Post)

Don't mean to rain on your parade, but Time magazine is really not that into YOU - they're into YOUr buying their magazine.

Reality is, YOU're threatening its existence. Or I guess, as Time's editors call it, "beating the pros at their own game...".